Tech Translator
GRWM
Teen slang, explained for parents.
What it means
"Get Ready With Me." A video format of someone filming their morning routine, makeup, hair. Enormous on TikTok and YouTube. Feels warm and relatable but often drives product consumption and appearance pressure.
How to bring it up with your kid
"I noticed you watch those GRWM videos, what do you like about them?" Understanding the appeal is more useful than restricting. Body image conversations can follow naturally from there.